How to improve your sales funnel? How to identify and serve different customer personas? How to turn cold calls into wins? We bring out our sales experience, both in the field and as consultants, to improve your sales game.
There’s a lot of executives and professionals working to create the future of business today. We take 5 minutes to talk to these experts and find out what they’re doing that makes their companies successful and their futures stable.
Technology is ever-changing with new solutions as well as best practices in infrastructure design and management, and you need to be ahead of the game to adopt and capitalize on it before your competitors do.
A common question that I’m asked by small business owners is whether or not blogging is worth the time and effort. My response is a resounding YES!
Regardless of the type of business you are in, retail, restaurant, B2B sales, or a professional services provider, we answer the “same questions” week after week. And I’m sure you have become excellent at providing answers to your customers and prospects. But this isn’t scalable; there is no multiplier effect!
A meeting can only be effective if its purpose and goals are clear. This also involves reaching a certain outcome, and this outcome is most likely related to the purpose.
During the past 12 months with COVID, more businesses than ever before have had to pivot and change their product or services to adapt to customers current needs. Changing and adapting is important but can come at a huge cost to your business if you get it wrong.
There is no “Silver Bullet” when it comes to picking the right CRM. Success with the system is often the result of setting it up correctly, training staff on how to use it, and showing them ways that it can help them do their job better.
John Zubak talks with Matt Thurber (Traqspera Technologies) about how companies in the construction sector can achieve a paperless operation and other technological resources that can give their businesses an edge.
John Zubak talks to Dan DePalma (Streamline Transportation Technologies) to review some essential sales tactics under the current scenario, and how to establish relationships while keeping a safe distance.
Transportation of goods is one of the essential industries, unstopped even by the pandemic. How is technology safekeeping the operation by ensuring driver safety and fleet productivity? John Zubak talks to Dan De Palma (Streamline Transportation Technologies) to find out more.
A different kind of interview, but with the same useful insights: John Zubak talks to Luca Mullins, a 12-year old author and entrepreneur. Learn how self-motivated creative individuals can teach us valuable lessons at any age.
Is innovation easier for high-tech industries? This is a common misconception. In reality many traditional industries have been adapting and innovating at the same speed as high-tech companies. Imagine the Room is an example of a manufacturing business that brings technology and forward-thinking to the closet manufacturing industry with impressive results.
What are KPIs, why are they so important, and how is a KPI different from a Metric?
John Zubak talks with Paula Presta (CPA, CA Partner at KPMG), to discuss considerations for protecting margin during post-COVID recovery period.
John Zubak and Arjun Singh (City of Kamloops Councillor) have an enlightening conversation on our ability to adapt and improve when facing challenges, and how business can surf on customer behavior changes.
In this video presentation, John Zubak outlines the steps for start-ups to move from ideas to business models, passing through audiences, technology and more.
HR Specialist Lisa Fuller (MAL, CPHR) addresses three important points for professionals dealing with remote teams, not only under the current COVID-19 scenario but also looking ahead.
John Zubak and Greg Munden talk about Meals for Truckers and how businesses invested in their community can make a difference.
John Zubak and Kris Bunsgaard (Adroit Technologies) go over some changes COVID-19 poses and how to navigate these challenges.
Students are facing challenges and opportunities as a result of Covid-19. What is the role of universities in this scenario? John Zubak talks to Mike Henry (Thompson Rivers University) to explore the options.
Physical stores will not disappear under COVID-19. But how does one adapt and mix traditional bricks and mortar with new innovations in delivery and curbside service? John Zubak goes to Lyons Landscaping for the answers.
John Zubak shows how construction companies can reduce paperwork and automate their core processes.
Krishna Lakkineni (ROI Media Works) shows how customer searches and Google Ads are changing.
John Zubak explains a practical way of improving home bandwidth for remote workers.
John Zubak discusses how your customers will see you after COVID-19, as well as how to serve them better.
Scott Neufeld brings tips to help salespeople improve their performance and connection with prospects and customers.
